Privacy Policy

Last updated: October 25, 2026

Everyday Trail Gear operates this store and website (www.everydaytrailgear.com), including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the "Services"). Our store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, disclose, and otherwise process your personal information when you visit our website, use our Services, make a purchase, or communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, or disclosure of personal information, this Privacy Policy will govern those matters to the extent required by applicable law.

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy. Where required by applicable law, we will obtain your consent before collecting or processing your personal information for purposes that require consent.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies you or can reasonably be linked to you or another individual. Personal information does not include information that has been anonymized or de-identified so that it can no longer reasonably identify an individual.

Depending on how you interact with our Services, where you live, and as permitted by applicable law, we may collect or process the following categories of personal information:

• Contact Information: Your name, billing address, shipping address, email address, and phone number.

• Financial and Payment Information: Payment method details, transaction records, payment confirmations, and other information necessary to process payments. Payment information may be collected and processed by Shopify and our payment service providers.

• Account Information: Your username, password, account preferences, and settings, where applicable.

• Transaction Information: Products you view, add to your cart, save to a wishlist, purchase, return, exchange, or cancel, as well as your purchase history.

• Communications: Information you provide when contacting our customer support team, submitting inquiries, or communicating with us.

• Device Information: Information about your device, browser, IP address, network connection, and other device identifiers.

• Usage Information: Information about how and when you interact with our website, including pages viewed, links clicked, and other browsing activities.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you: When you place an order, create an account, complete a form, contact us, or otherwise provide information.

• Automatically through our Services: Through cookies, pixels, logs, and similar technologies when you browse or use our website.

• From service providers: From companies that provide payment processing, shipping, analytics, customer support, hosting, and other services on our behalf.

• From business partners and other third parties: Where permitted by applicable law and consistent with this Privacy Policy.

How We Use Your Personal Information

Depending on how you interact with our Services, we may use your personal information for the following purposes:

1. Providing, Maintaining, and Improving Our Services

We use your personal information to process orders and payments, fulfill purchases, arrange shipping, manage returns and exchanges, maintain customer accounts, remember preferences, provide customer support, and improve your shopping experience.

We may also use relevant information to recommend products or display content that may interest you.

2. Marketing and Advertising

Where permitted by applicable law, we may use your information to send promotional emails or other marketing communications and to display advertisements for our products.

Advertising may be based on your browsing activity, shopping preferences, or previous interactions with our website.

You can opt out of marketing emails at any time by using the unsubscribe link included in the email.

Other marketing preferences and targeted advertising opt-out options may be available depending on your location and the technologies used on our website.

3. Security and Fraud Prevention

We may use personal information to verify transactions, protect accounts, detect and investigate suspected fraud, prevent unauthorized activity, maintain website security, and protect our customers and business.

You are responsible for keeping your account credentials confidential and should not share your password or other account access details with others.

4. Communicating with You

We use your contact information to respond to inquiries, provide order confirmations and shipping updates, address customer service requests, and communicate important information about your purchases or account.

5. Legal and Compliance Purposes

We may process personal information to comply with applicable laws and regulations, respond to lawful requests from public authorities, resolve disputes, enforce our agreements, and protect our legal rights.

How We Disclose Personal Information

We may disclose personal information to third parties in the following circumstances, subject to applicable law:

• Shopify and Service Providers: We may share information with Shopify and service providers that help us operate our store, process payments, fulfill orders, deliver packages, provide customer support, host data, and analyze website performance.

• Advertising and Marketing Partners: Where permitted by law, we may share certain information with advertising platforms and marketing partners to measure advertising effectiveness or deliver relevant advertisements. Depending on your location, you may have the right to opt out of certain sharing or processing for targeted advertising.

• At Your Direction or With Your Consent: We may disclose information when you request or authorize us to do so, such as when arranging delivery or using third-party integrations.

• Affiliates and Business Partners: We may share information with affiliated entities or business partners when necessary for legitimate business purposes and as permitted by law.

• Business Transactions: Information may be disclosed in connection with a merger, acquisition, restructuring, sale of assets, or similar business transaction.

• Legal and Safety Reasons: We may disclose information when necessary to comply with legal obligations, respond to lawful requests, enforce our policies, or protect the rights, safety, and property of our customers, business, or others.

We do not disclose personal information indiscriminately. Any disclosure will be subject to applicable legal requirements.

Relationship with Shopify

Our store is hosted by Shopify, which collects and processes personal information about your access to and use of our Services to provide and improve the shopping experience.

Information you submit through our store may be transmitted to Shopify and to third-party service providers that help us operate our business. These parties may process information in countries other than your country of residence.

Shopify may also process personal information in connection with its own services, security features, analytics, and enhanced commerce capabilities.

Where Shopify independently determines the purposes and means of processing, its own privacy practices and applicable legal obligations may apply.

To learn more about how Shopify processes personal information, please review the Shopify Consumer Privacy Policy.

You may also visit the Shopify Privacy Portal to learn about privacy rights and available request options.

Third-Party Websites and Links

Our Services may contain links to third-party websites, applications, or platforms that are not owned or controlled by Everyday Trail Gear.

If you visit a third-party website, we encourage you to review its privacy policy, security practices, and terms of service.

We are not responsible for the privacy, security, content, or practices of websites operated by third parties.

Information you share on public or semi-public platforms, including social media websites, may be visible to other users and may be used by those platforms according to their own policies.

The inclusion of a third-party link on our website does not necessarily mean that we endorse the third party or its services.

Children's Privacy

Our Services are not intended for children who are not legally permitted to use them under the laws applicable in their jurisdiction.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you are a parent or legal guardian and believe that a child has provided us with personal information in violation of applicable law, please contact us using the information below.

Where required by law, we will take appropriate steps to review the request and delete the information.

We will comply with applicable legal requirements concerning the collection, use, disclosure, sale, or sharing of children's personal information.

Security and Retention of Your Information

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of electronic transmission or data storage is completely secure.

We cannot guarantee absolute security, and information transmitted over the internet may not always be secure.

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including processing orders, providing Services, maintaining records, resolving disputes, complying with legal obligations, and enforcing agreements.

The length of time we retain information depends on the type of information, the purpose for which it was collected, and applicable legal requirements.

Your Rights and Choices

Depending on your location and applicable law, you may have certain rights regarding your personal information.

These rights may include:

• Right to Access: Request access to personal information we hold about you.

• Right to Know: Request information about the categories of personal information we collect, use, or disclose.

• Right to Delete: Request deletion of personal information, subject to legal exceptions.

• Right to Correct: Request correction of inaccurate personal information.

• Right to Data Portability: Request a copy of certain personal information in a portable format, where applicable.

• Right to Opt Out: Where applicable, opt out of certain processing activities, including the sale or sharing of personal information or its use for targeted advertising.

• Right to Withdraw Consent: Where processing is based on consent, withdraw your consent as permitted by law.

• Right to Appeal: Where applicable, appeal a decision we make regarding your privacy request.

These rights are not absolute and may be subject to conditions, exceptions, or verification requirements under applicable law.

To exercise your rights, please contact us using the contact information provided below.

We may need to verify your identity before processing your request.

Where permitted by law, you may authorize another person to submit a privacy request on your behalf.

We may require evidence of authorization and may also need to verify your identity directly.

We will respond to valid requests within the time limits required by applicable law.

Marketing Communications

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link in the email.

Even if you opt out of marketing communications, we may still send you non-promotional messages related to your orders, transactions, account, or other necessary service matters.

Cookies and Targeted Advertising

Our website may use cookies and similar technologies to operate essential website features, remember preferences, understand website usage, and support advertising or analytics.

Depending on your location, you may have the right to manage cookie preferences or opt out of certain targeted advertising activities.

Where required, we will provide appropriate consent mechanisms and honor legally recognized opt-out preference signals, such as Global Privacy Control, to the extent required by applicable law and supported by our systems.

You can learn more about Global Privacy Control at globalprivacycontrol.org.

Complaints

If you have questions or concerns about how we handle your personal information, please contact us using the details below.

Depending on where you live, you may have the right to appeal our response or submit a complaint to your local data protection authority or other relevant regulatory body.

We will review privacy-related complaints and respond in accordance with applicable law.

International Data Transfers

Your personal information may be transferred to, stored in, or processed in countries other than the country where you reside.

These countries may have data protection laws that differ from those in your jurisdiction.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information, such as recognized contractual protections or other lawful transfer mechanisms.

For transfers from the European Economic Area or the United Kingdom, we will rely on an appropriate legal transfer mechanism where required, unless the destination country has been recognized as providing an adequate level of data protection or another lawful basis applies.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements, or operational needs.

When we make changes, we will post the revised policy on this page and update the "Last updated" date.

Where required by applicable law, we will provide additional notice or obtain consent.

We encourage you to review this page periodically to stay informed about how we protect your personal information.

Contact Us

If you have any questions about this Privacy Policy, our privacy practices, or would like to exercise your privacy rights, please contact us:

Everyday Trail Gear

Website: www.everydaytrailgear.com

Email: koraimzu6@outlook.com

Phone: 4847445110

Business Address:

2327 Blue Sparkle Dr

North Pole, AK 99705

United States

We will make reasonable efforts to respond to your inquiry within the time required by applicable law.